Geo-targeted advertising delivers your ads to customers based on their physical location. Whether they're searching on their phone in Capitol Hill or browsing at home in Bellevue, we ensure your ads reach the right people at the perfect moment to drive action.
This powerful targeting method is especially effective for Seattle businesses with physical locations, service areas, or those looking to dominate specific neighborhoods. By combining location data with user intent, we create campaigns that deliver exceptional ROI.
Target specific Seattle neighborhoods, zip codes, or even a radius around your business location down to 1 mile.
76% of people who search for something nearby visit a business within a day. We capture these high-intent moments.
Multiple targeting methods to reach your ideal local customers
Draw a virtual fence around your business location. Perfect for restaurants, retail stores, and service businesses targeting nearby customers.
Target specific Seattle neighborhoods like Fremont, Ballard, Capitol Hill, or Queen Anne with tailored messaging for each area.
Precisely target high-value ZIP codes where your best customers live. Ideal for businesses with delivery or service territories.
Reach people along their daily routes. Target major highways like I-5, I-90, or SR 520 during peak commute times.
Target attendees at Seahawks games, concerts at Climate Pledge Arena, or festivals like Bumbershoot and Seafair.
Geo-fence competitor locations to reach their customers with better offers. Ethical and effective when done right.
Strategic location-based advertising that drives real results
We analyze your business location, service areas, and customer data to identify optimal targeting zones. Using heat maps and foot traffic data, we pinpoint where your customers are most likely to convert. This integrates with your local SEO strategy for maximum local visibility.
Location is just the start. We layer demographic, behavioral, and intent data to reach the right people in the right places. This includes income levels, interests, search behavior, and past purchase patterns to maximize relevance.
Create location-specific ad copy and visuals that resonate with each area. Mention local landmarks, use neighborhood names, and craft offers that appeal to local preferences. Works seamlessly with our ad copywriting services.
Launch campaigns across Google Ads, Facebook/Instagram, display networks, and mobile apps. Each platform offers unique geo-targeting capabilities we leverage for comprehensive coverage.
Monitor performance by location, adjusting bids and budgets to focus on high-performing areas. Our detailed reporting shows exactly which locations drive the best ROI.
Local insights for maximum campaign effectiveness
Combine geo-targeting with our full digital marketing suite
Dominate local search results while targeting nearby customers with ads. Our Google Business Profile optimization ensures you're found in "near me" searches.
60% of local searches happen on mobile. We ensure your landing pages load fast and convert mobile traffic from geo-targeted campaigns.
Retarget visitors who were near your location but didn't convert. Our remarketing strategies bring them back when they're ready to buy.
Key metrics we track for location-based advertising
Track actual foot traffic driven by your ads using Google's store visit conversions.
Monitor calls from ads with location-specific phone numbers and call extensions.
Track "Get Directions" clicks showing intent to visit your physical location.
Measure revenue generated from each targeted area to optimize budget allocation.
Common questions about location-based advertising
Modern geo-targeting is extremely accurate. GPS-enabled devices can target within 1 meter, while IP-based targeting is accurate to neighborhood level. We use multiple signals to ensure your ads reach the right people in the right locations.
Yes, legally and ethically. We can create geo-fences around competitor locations to reach their customers with your offers. This is particularly effective for restaurants, retail stores, and service businesses.
Effective geo-targeted campaigns can start at $1,000/month, but optimal results typically come with $2,500-$5,000/month budgets. The investment depends on competition, area size, and campaign goals.
Geo-targeted ads can drive immediate traffic and calls. However, optimization for best results typically takes 2-4 weeks as we gather data and refine targeting. Store visit data may take 1-2 weeks to populate.
Get a free geo-targeting analysis and see how location-based advertising can transform your business.
Or call us directly at (425) 866-7111
Build a complete local marketing strategy
Dominate local search results and "near me" searches with comprehensive local SEO.
Optimize your GBP listing to appear in local map packs and drive foot traffic.
Combine geo-targeting with social media for powerful local audience reach.